‘SMARTHUB’ by Samir Kothari

Thesis Abstract:

A Smart TV Interface designed for the new generation of viewing content: Seamless Unification of all streaming platforms. Enhanced Recommendation Intelligence Intelligent Shared Viewing Experience Superior Internet Video Navigation built for TV.

With the large number of content providers today, Smart TVs have adapted to host those content providers as separate apps which fragment the user experience. Taking a closer look at User Entertainment and Viewing Habits today reveals that there is plenty of opportunity to make the interfaces smarter and more effective. SmartHub is a Video-First Smart TV Interface that provides: – Seamless Unification of all streaming platforms. – Enhanced Recommendation Intelligence by taking into account user habits, friend’s choices, location and more. – Intelligent Shared Viewing Experience by offering a group login system to share common interests – Superior Internet Video Navigation built for the Home TV experience. In-Depth Qualitative Interviews provided a deep understanding into users drives, blocks, and motivations behind entertainment selection.

Credit – Samir Kothari – Class of 2018