Extreme fad diets have become an increasing trend among the young for quick weight loss, however, such diets have a potential to cause damage to the long term health of any individual. From causing malnutrition and vitamin deficiency to weakening the muscle tissues and further weakening the immune system leading to severe infections. Extreme diets cause long-standing risks to the body.
Young women everywhere need to redefine their diet choices to healthy and sustainable options. Speaking their language a speculative campaign designed by ‘Niharika Mathur, Communication Design student ISDI to promote the idea of long term health being more important than short term superficial health goals.
Conducted surveys show that women cut down 700 to 800 good calories while following strict diets, while the recommended is 1200–1500 calories per day. Extremely low-calorie diets are quite risky to health. These diets cause malnutrition’, vitamin deficiencies, cutting down essential muscle tissue and weakening the immune system leading to severe infections.
Skipping meals can put a strain on one’s system and reduce basal metabolic rate, skipping that meal is going to tell your body to go into a fasting state. Even worse research has shown that skipping a meal results in significant overeating on your next meal. It is ideal to eat two 300–400 calorie meals than to skip one meal and then eat 700–800 calorie meal!